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Groundhog Technologies Mobility Intelligence | Digital AI Advertising

Complete Digital Marketing Solution by Groundhog Technologies

Build your super audience by utilizing first-party data with us

Groundhog periklanan AI

We are dedicated to developing services on the Demand-Side of the advertising ecosystem

Groundhog AI advertising landscape

Complete Digital Marketing Solution by Groundhog Technologies


Proprietary machine learning algorithms help to optimize your campaign performance through continuous learning

Groundhog Periklanan AI


Utilizes geolocation, point of interest, internet browsing behavior, and more to build audiences

Digital Marketing DMP
Accurate POI

Mobility Insight

Retargeting

Behavior Tracking

Identity Mapping

Real-life Persona

Use cases

Successful Marketing Case of Accessories Shop in Taiwan: Increasing Brand Exposure and Driving Precise Traffic to the Website
DSP Case Studies

Successful Marketing Case of Accessories Shop in Taiwan: Increasing Brand Exposure and Driving Precise Traffic to the Website

The competition in the affordable accessories market in Taiwan is intense, both online and offline, with numerous stores and diverse channels competing simultaneously. Our DSP provided strategies aimed at achieving low CPC and high CTR, helping B2C advertisements gain maximum brand exposure amidst high traffic. Strategy 1: Align Brand Positioning and Image, Identify the Right… Read More »Successful Marketing Case of Accessories Shop in Taiwan: Increasing Brand Exposure and Driving Precise Traffic to the Website

日系保養品排試用包兌換活動Successful Case Study of a Japanese Skincare Brand: New Product Trial Redemption Marketing Campaign
DSP Case Studies

Successful Case Study of a Japanese Skincare Brand: New Product Trial Redemption Marketing Campaign

An internationally renowned Japanese beauty and skincare brand launched a new anti-wrinkle product line, aiming to increase consumer engagement and brand loyalty through online promotion and the appeal of free product sample redemptions. Solution AI-Powered Smart Advertising Bidding Model Utilizes machine learning to identify high-engagement placements, winning premium ad spaces at the expected bid while… Read More »Successful Case Study of a Japanese Skincare Brand: New Product Trial Redemption Marketing Campaign

日系汽車品牌實績
DSP Case Studies

Japanese Automotive Giant and MI-DSP™ Collaborate for High-Efficiency Test Drive Marketing Campaign

In the fiercely competitive automotive market, capturing consumer attention and promoting test drive experiences have become crucial steps for car brands. Since 2023, a prominent Japanese automotive brand has teamed up with MI-DSP™, an AI-powered real-time bidding platform from Groundhog, to create a highly effective marketing campaign for car test drives. This campaign utilized personalized… Read More »Japanese Automotive Giant and MI-DSP™ Collaborate for High-Efficiency Test Drive Marketing Campaign

Groundhog x Leverate x DKT
DSP Case Studies

Elevating Visibility for an Intimacy Product Brand in Indonesia

Within the vibrant fabric of Indonesia, where the interplay of traditional values and modernity is evident, there has been a remarkable surge in the demand for intimacy products. Understanding the pivotal role of brand awareness in this evolving sector, businesses are increasingly realizing the necessity of establishing a robust online presence. Campaign Objective: The primary… Read More »Elevating Visibility for an Intimacy Product Brand in Indonesia

Groundhod technilogies walled garden
Tech Sharing

Breaking the Walled Garden: Empowering Marketers with MI-DSP™ and Open Web Strategies

The Term “The Walled Garden” Has Been Present In Marketing Fields For Quite Some Time, But Do You Know What The Concept Means? Some of the biggest advertising walled gardens include Google, Meta, and Amazon, they control over 80% of all digital ad spend in the world. You might be curious about how they built… Read More »Breaking the Walled Garden: Empowering Marketers with MI-DSP™ and Open Web Strategies

Dominating the Digital Advertising Ecosystem: Unveiling the Pre-Landing Reign
Tech Sharing

Dominating the Digital Advertising Ecosystem: Unveiling the Pre-Landing Reign

Programmatic Advertising Transaction Process In our previous publication, we provided an overview of the supply chain within the digital advertising ecosystem. In continuation, this article aims to deepen your understanding by presenting additional background knowledge and relevant terminology. Before delving into the specifics, we will first explore the evolution of media buying, tracing its path… Read More »Dominating the Digital Advertising Ecosystem: Unveiling the Pre-Landing Reign

Tailored Solutions For Different Industries

AI Advertising DSP Dentsu
Featured Success

The Ads create multiple Lookalike Audiences that can be used to explore new ad targets in terms of geography

AI Advertising DSP WPP
Featured Success

Simple and easy for the operation, we save much time optimizing campaign performance.

AI Advertising DSP ADA
Featured Success

With over two years of cooperation and numerous campaigns, Groundhog shows their expertise through AI advertising to reach clients’ expectations.

AI Advertising DSP KFC
Featured Success

With the retargeting list provided by Groundhog, the ad performance is quite impressive. One of the campaign performances successfully has 2 million impression

AI Advertising DSP pandamart
Featured Success

The CPM of the campaign during the advertising peak hours is even below the benchmark. Groundhog use their RTB model to drive enormous traffic with personalized ads

AI Advertising DSP real state
Featured Success

By matching online browsing behaviors and offline geolocation data, we successfully reach the ideal target audience via SMS messages

Our Clients