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Mobility Intelligence x Efficiency

Groundhog Technologies
AI-Powered Programmatic Advertising & Big Data Analytics

We help brands lower media costs by more than 10% below market benchmarks and unlock performance advantages through a cross-industry media network—designed for today’s increasingly complex traffic ecosystem.

Groundhog Technologies Mobility Intelligence | Digital AI Advertising Groundhog Technologies AI-Powered Programmatic Advertising & Big Data Analytics

An AI Advertising Platform Built for Performance

Powered by deep-learning algorithms and high-dimensional behavioral models, our system identifies high-value audiences from massive data samples and automatically adjusts pacing and bidding strategies in real time.
Across retail, entertainment, finance, e-commerce, and emerging verticals, our algorithms dynamically respond to market shifts—delivering consistently lower CPCs and stronger campaign outcomes.

Three Core Advantages

costfirst

Cost Leadership

Our system continuously learns from campaign results, eliminating inefficient impressions and maximizing output within the same budget. On average, CPCs are 10%+ lower than market norms.

audienceinsight

Audience Intelligence

We process billions of anonymized behavioral events daily—from browsing patterns and interest journeys to geolocation signals—to segment audiences, uncover new market opportunities, and enhance remarketing strategies.

NetworkAds

Diverse Media Network

Our media reach spans premium and niche content environments, including major news platforms, social communities, and specialized traffic sources. This ensures brands can engage with broader, more diverse audience segments.

Three Core Products

AI Advertising (MI-DSP™)

Built with proprietary AI models, MI-DSP™ helps brands win attention at a more competitive CPC across mobile sites and apps.
AI Advertising (MI-DSP™)

Deep Dive Key Targeting (DDKT)

Uncover hidden audience insights and refine segmentation strategies with data-driven clarity—bringing accuracy and depth to your campaigns.
Deep Dive Key Targeting (DDKT)

Marketing Intelligence (MI-DMP™)

Integrate and enrich audience data across multiple sources to strengthen targeting precision and market understanding.
Marketing Intelligence (MI-DMP™)

Our Partners

We collaborate with 100+ partners and brands across Asia and the Middle East, spanning beauty, health, automotive, finance, retail, e-commerce, real estate, travel, and more.
Let us help you reach high-quality audiences and premium media inventory with confidence.

Our Partners

Success Stories

Japanese Skincare Brand – Trial Redemption Campaign

Using digital sampling to introduce a new anti-aging line, the brand boosted freshness and engagement among target consumers.
Success Stories_Beauty Industry

Global Sneaker Brand – New Release Awareness

By aligning brand positioning with the right audience clusters, the campaign maximized visibility amid competitive, high-volume traffic.
成功案例_零售

Luxury Property Marketing – High-Intent Buyer Discovery

Data-driven profiling enabled the brand to precisely identify potential buyers and optimize ad delivery for stronger lead quality.
成功案例_房地產

Japanese Automaker – High-Performance Test Drive Campaign

Personalized creatives and precision targeting delivered 2.4× higher test-drive reservation rates through reinforced remarketing strategies.
成功案例_汽車

Sportswear Brand – Increasing Online Sales

Through Demand Gen optimization, the campaign lifted conversions by 35.7% while strengthening brand recall.
成功案例_電商

FAQ

MI-DSP™
A fully automated buying platform that enables advertisers to purchase cross-exchange, cross-site, and in-app inventory through real-time bidding.

DV360
Google’s demand-side platform, offering access to Google-owned properties (e.g., YouTube, Gmail, Google Play) alongside selected third-party media.

Before defining segments, advertisers must clarify the campaign objective. Different goals require different audience strategies.
Marketers can start by analyzing existing customer profiles to identify shared characteristics.

Both MI-DSP™ and DDKT provide robust tools—interest, geography, behavior, media affinity, and more—to help refine targeting and continuously optimize based on observed audience responses.

DSP (Demand-Side Platform)
A platform where advertisers set goals, budgets, audience parameters, device types, publishers, and bidding strategies.

DMP (Data Management Platform)
Combines first-, second-, and third-party data to analyze user behavior and build detailed audience profiles for targeted advertising.

SSP (Supply-Side Platform)
A platform that helps publishers manage inventory and automatically sell digital ad placements across multiple demand sources.

Achieve Better Results

Let us help you optimize performance and unlock more value from every media dollar.

Contact Us
Groundhog MI | Mobility Intelligence
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