Far Glory Group New Construction Project Campaign | 遠雄晴川
Objective: Consideration
Overview
Our Client wants to have a precise targeting list to acquire potential customer appointments.
Goal and Strategy
The target audience is the ones who are first-time home and second-home buyers.
Tools and Methodology
The campaign TA was refined on a daily basis by our Machine Learning optimization Models based on original segmentation and their campaign feedback.
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Results
Within 3 weeks of the campaign period, we help clients reach up higher engagement rate compared to results from other channels.