Discover How Your Audience is Evolving via DDKT:

1. Massive Gender Shift: The female audience share surged dramatically from 53% to 93%.

2. Interest Realignment: Trending topics shifted sharply from “Fashion & Entertainment” to “Health & Wellness”.

3. Age Fragmentation: The core demographic moved away from a heavily concentrated 35–44 age bracket, dispersing into a “19–24 Gen Z/Youth” and “65+ Silver-Haired” dual-engine.

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