{"id":8598,"date":"2026-01-29T11:38:48","date_gmt":"2026-01-29T03:38:48","guid":{"rendered":"https:\/\/mi.ghtinc.com\/?p=8598"},"modified":"2026-05-25T09:47:01","modified_gmt":"2026-05-25T01:47:01","slug":"2026-adecapi","status":"publish","type":"post","link":"https:\/\/mi.ghtinc.com\/en-us\/knowledge\/2026-adecapi.html","title":{"rendered":"\u30102026 \u5ee3\u544a\u8da8\u52e2\u3011\u89e3\u5bc6 AI \u4ee3\u7406\u4eba\u5ee3\u544a\u67b6\u69cb\uff1aECAPI\u3001AdCP\u3001ARTF \u5982\u4f55\u91cd\u5851\u7a0b\u5e8f\u5316\u8cfc\u8cb7\uff1f"},"content":{"rendered":"\n<div class=\"wp-block-greenshift-blocks-row alignfull gspb_row gspb_row-id-gsbp-cef4d3c4-0169\" id=\"gspb_row-id-gsbp-cef4d3c4-0169\"><div class=\"gspb_row__content\"> \n<div class=\"wp-block-greenshift-blocks-row-column gspb_row__col--6 gspb_col-id-gsbp-cbb0e411-c4d8\" id=\"gspb_col-id-gsbp-cbb0e411-c4d8\">\n<div id=\"gspb_heading-id-gsbp-c6588fe1-cf6b\" class=\"gspb_heading gspb_heading-id-gsbp-c6588fe1-cf6b \" data-aos=\"fade-up\" data-aos-easing=\"ease-out-quart\" data-aos-duration=\"800\">\u7522\u696d\u77e5\u8b58<\/div>\n\n\n\n<h2 id=\"gspb_heading-id-gsbp-6ade63a8-54c6\" class=\"gspb_heading gspb_heading-id-gsbp-6ade63a8-54c6 \" data-aos=\"flip-up\" data-aos-delay=\"300\" data-aos-easing=\"ease-out-quart\" data-aos-duration=\"800\">\u30102026 \u5ee3\u544a\u8da8\u52e2\u3011\u89e3\u5bc6 AI \u4ee3\u7406\u4eba\u5ee3\u544a\u67b6\u69cb\uff1aECAPI\u3001AdCP\u3001ARTF \u5982\u4f55\u91cd\u5851\u7a0b\u5e8f\u5316\u8cfc\u8cb7\uff1f<\/h2>\n\n\n\n<div class=\"wp-block-greenshift-blocks-container gspb_container gspb_container-gsbp-250ae65a-d93e\" id=\"gspb_container-id-gsbp-250ae65a-d93e\" data-aos=\"fade-up\" data-aos-delay=\"300\" data-aos-easing=\"ease-in-out-quad\" data-aos-duration=\"700\"><style>.wp-block-kadence-advancedheading.kt-adv-heading8598_fbbbb2-0d, .wp-block-kadence-advancedheading.kt-adv-heading8598_fbbbb2-0d[data-kb-block=\"kb-adv-heading8598_fbbbb2-0d\"]{font-size:22px;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading8598_fbbbb2-0d mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading8598_fbbbb2-0d[data-kb-block=\"kb-adv-heading8598_fbbbb2-0d\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading8598_fbbbb2-0d img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading8598_fbbbb2-0d[data-kb-block=\"kb-adv-heading8598_fbbbb2-0d\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading8598_fbbbb2-0d wp-block-kadence-advancedheading has-kb-palette-3-color has-text-color\" data-kb-block=\"kb-adv-heading8598_fbbbb2-0d\">\u6578\u4f4d\u5ee3\u544a\u6b63\u5f9e\u300c\u898f\u5247\u81ea\u52d5\u5316\u300d\u9081\u5411\u300c<strong>AI \u4ee3\u7406\u4eba\uff08Agentic AI\uff09<\/strong>\u300d\u6642\u4ee3\u3002\u672c\u6587\u5c07\u6df1\u5ea6\u89e3\u6790 2026 \u6838\u5fc3\u6280\u8853\u95dc\u9375\u8a5e\uff1aECAPI\u3001AdCP\u3001MCP\u3001UCP \u8207 ARTF\u3002<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-greenshift-blocks-row-column gspb_row__col--6 gspb_col-id-gsbp-c3ab6a3d-9725\" id=\"gspb_col-id-gsbp-c3ab6a3d-9725\">\n<div class=\"wp-block-greenshift-blocks-image gspb_image gspb_image-id-gsbp-04579b1\" id=\"gspb_image-id-gsbp-04579b1\"><img decoding=\"async\" src=\"https:\/\/mi.ghtinc.com\/wp-content\/uploads\/2026\/01\/ECAPI\u3001AdCP\u3001ARTF.png\" data-src=\"\" alt=\"ECAPI\" loading=\"lazy\" width=\"916\" height=\"551\" title=\"\"><\/div>\n<\/div>\n <\/div><\/div>\n\n\n\n<div class=\"wp-block-greenshift-blocks-row gspb_row gspb_row-id-gsbp-b6a7f8b\" id=\"gspb_row-id-gsbp-b6a7f8b\"><div class=\"gspb_row__content\"> \n<div class=\"wp-block-greenshift-blocks-row-column gspb_row__col--12 gspb_col-id-gsbp-b8abfd8\" id=\"gspb_col-id-gsbp-b8abfd8\">\n<div class=\"wp-block-greenshift-blocks-container gspb_container gspb_container-gsbp-f16c343\" id=\"gspb_container-id-gsbp-f16c343\"><style>.wp-block-kadence-advancedheading.kt-adv-heading8598_98109e-da, .wp-block-kadence-advancedheading.kt-adv-heading8598_98109e-da[data-kb-block=\"kb-adv-heading8598_98109e-da\"]{padding-top:var(--global-kb-spacing-md, 2rem);font-size:16px;line-height:1.5;font-weight:400;font-style:normal;font-family:Roboto;}.wp-block-kadence-advancedheading.kt-adv-heading8598_98109e-da mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading8598_98109e-da[data-kb-block=\"kb-adv-heading8598_98109e-da\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading8598_98109e-da img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading8598_98109e-da[data-kb-block=\"kb-adv-heading8598_98109e-da\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading8598_98109e-da wp-block-kadence-advancedheading has-kb-palette-3-color has-text-color\" data-kb-block=\"kb-adv-heading8598_98109e-da\">\u5728 2026 \u5e74\u7684\u6578\u4f4d\u5ee3\u544a\u9818\u57df\uff0c\u50b3\u7d71\u7531\u300c\u624b\u52d5\u8a2d\u5b9a\u898f\u5247\u300d\u9a45\u52d5\u7684\u7a0b\u5e8f\u5316\u5ee3\u544a\u6b63\u5728\u9000\u5834\uff0c\u53d6\u800c\u4ee3\u4e4b\u7684\u662f\u7531 <strong>AI \u4ee3\u7406\u4eba\uff08Agentic AI\uff09<\/strong> \u4e3b\u5c0e\u7684\u65b0\u8cfd\u5c40\u3002\u70ba\u4e86\u652f\u6490\u9019\u4e9b\u5177\u5099\u81ea\u4e3b\u6c7a\u7b56\u80fd\u529b\u7684 AI\uff0c\u4e00\u7cfb\u5217\u65b0\u7684\u5c08\u6709\u540d\u8a5e\u5982 ECAPI\u3001AdCP\u3001ARTF \u61c9\u904b\u800c\u751f\u3002\u70ba\u4ec0\u9ebc\u9019\u4e9b\u540d\u8a5e\u6703\u5728\u73fe\u968e\u6bb5\u51fa\u73fe\uff1f\u5b83\u5011\u4ee3\u8868\u4e86\u4ec0\u9ebc\u610f\u7fa9\uff1f\u70ba\u4ec0\u9ebc\u50b3\u7d71 OpenRTB \u6b63\u5728\u5931\u6548\u53c8\u5c07\u5982\u4f55\u6539\u8b8a\u5ee3\u544a\u751f\u614b\uff1f\u4ee5\u4e0b\u70ba\u60a8\u6df1\u5165\u89e3\u6790\u3002<\/p>\n<\/div>\n<\/div>\n <\/div><\/div>\n\n\n\n<div class=\"wp-block-greenshift-blocks-row gspb_row gspb_row-id-gsbp-6607c3e\" id=\"gspb_row-id-gsbp-6607c3e\"><div class=\"gspb_row__content\"> \n<div class=\"wp-block-greenshift-blocks-row-column gspb_row__col--12 gspb_col-id-gsbp-688e19a\" id=\"gspb_col-id-gsbp-688e19a\">\n<div class=\"wp-block-greenshift-blocks-container gspb_container gspb_container-gsbp-c599f49\" id=\"gspb_container-id-gsbp-c599f49\"><style>.wp-block-kadence-advancedheading.kt-adv-heading8598_6a461c-ac, .wp-block-kadence-advancedheading.kt-adv-heading8598_6a461c-ac[data-kb-block=\"kb-adv-heading8598_6a461c-ac\"]{font-size:20px;font-weight:400;font-style:normal;font-family:Roboto;}.wp-block-kadence-advancedheading.kt-adv-heading8598_6a461c-ac mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading8598_6a461c-ac[data-kb-block=\"kb-adv-heading8598_6a461c-ac\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading8598_6a461c-ac img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading8598_6a461c-ac[data-kb-block=\"kb-adv-heading8598_6a461c-ac\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<h3 class=\"kt-adv-heading8598_6a461c-ac wp-block-kadence-advancedheading has-kb-palette-3-color has-text-color\" data-kb-block=\"kb-adv-heading8598_6a461c-ac\"><strong>\u4e00\u3001 \u70ba\u4ec0\u9ebc\u6703\u51fa\u73fe\u9019\u4e9b\u65b0\u6280\u8853\u6a19\u6e96\uff1f<\/strong><\/h3>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading8598_a1d8e1-6a, .wp-block-kadence-advancedheading.kt-adv-heading8598_a1d8e1-6a[data-kb-block=\"kb-adv-heading8598_a1d8e1-6a\"]{padding-top:var(--global-kb-spacing-md, 2rem);font-size:16px;line-height:1.5;font-weight:400;font-style:normal;font-family:Roboto;}.wp-block-kadence-advancedheading.kt-adv-heading8598_a1d8e1-6a mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading8598_a1d8e1-6a[data-kb-block=\"kb-adv-heading8598_a1d8e1-6a\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading8598_a1d8e1-6a img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading8598_a1d8e1-6a[data-kb-block=\"kb-adv-heading8598_a1d8e1-6a\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading8598_a1d8e1-6a wp-block-kadence-advancedheading has-kb-palette-3-color has-text-color\" data-kb-block=\"kb-adv-heading8598_a1d8e1-6a\">\u904e\u53bb\u5341\u5e74\uff0c\u6578\u4f4d\u5ee3\u544a\u5efa\u7acb\u5728\u700f\u89bd\u5668 Cookie \u8207\u7c21\u55ae\u7684\u5373\u6642\u7af6\u50f9\uff08RTB\uff09\u908f\u8f2f\u4e0a\u3002\u7136\u800c\uff0c\u96a8\u8457\u96b1\u79c1\u6b0a\u4fdd\u8b77\uff08Cookieless\uff09\u610f\u8b58\u62ac\u982d\uff0c\u4ee5\u53ca <strong>AI \u904b\u7b97\u529b<\/strong>\u7684\u7206\u767c\uff0c\u820a\u6709\u7684\u67b6\u69cb\u9762\u81e8\u5169\u5927\u6311\u6230\uff1a<\/p>\n\n\n\n<div class=\"wp-block-greenshift-blocks-iconlist gspb_iconsList gspb_iconsList-id-gsbp-2f932ac\" id=\"gspb_iconsList-id-gsbp-2f932ac\"><div class=\"gspb_iconsList__item\" data-id=\"0\"><svg class=\"\" style=\"display:inline-block;vertical-align:middle\" width=\"18\" height=\"18\" viewBox=\"0 0 896 1024\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path style=\"fill:#565D66\" d=\"M436.202 76.202l-39.598 39.598c-9.372 9.372-9.372 24.568 0 33.942l310.26 310.258h-682.864c-13.254 0-24 10.746-24 24v56c0 13.254 10.746 24 24 24h682.864l-310.26 310.26c-9.372 9.372-9.372 24.568 0 33.942l39.598 39.598c9.372 9.372 24.568 9.372 33.942 0l418.828-418.828c9.372-9.372 9.372-24.568 0-33.942l-418.83-418.828c-9.372-9.374-24.568-9.374-33.94 0z\"><\/path><\/svg><span class=\"gspb_iconsList__item__text\"><strong>\u6578\u64da\u65b7\u5c64<\/strong>\uff1a\u700f\u89bd\u5668\u7aef\u7684\u8ffd\u8e64\u8b8a\u5f97\u4e0d\u6e96\u78ba\u3002<\/span><\/div><div class=\"gspb_iconsList__item\" data-id=\"1\"><svg class=\"\" style=\"display:inline-block;vertical-align:middle\" width=\"18\" height=\"18\" viewBox=\"0 0 896 1024\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path style=\"fill:#565D66\" d=\"M436.202 76.202l-39.598 39.598c-9.372 9.372-9.372 24.568 0 33.942l310.26 310.258h-682.864c-13.254 0-24 10.746-24 24v56c0 13.254 10.746 24 24 24h682.864l-310.26 310.26c-9.372 9.372-9.372 24.568 0 33.942l39.598 39.598c9.372 9.372 24.568 9.372 33.942 0l418.828-418.828c9.372-9.372 9.372-24.568 0-33.942l-418.83-418.828c-9.372-9.374-24.568-9.374-33.94 0z\"><\/path><\/svg><span class=\"gspb_iconsList__item__text\"><strong>\u6c7a\u7b56\u9072\u6eef<\/strong>\uff1a\u50b3\u7d71\u300c\u898f\u5247\u5f0f\u300d\u51fa\u50f9\u7121\u6cd5\u8655\u7406 AI \u6642\u4ee3\u6240\u9700\u7684\u6df1\u5c64\u610f\u5716\u5206\u6790\u3002<\/span><\/div><\/div>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading8598_461789-f9, .wp-block-kadence-advancedheading.kt-adv-heading8598_461789-f9[data-kb-block=\"kb-adv-heading8598_461789-f9\"]{font-size:16px;line-height:1.5;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading8598_461789-f9 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading8598_461789-f9[data-kb-block=\"kb-adv-heading8598_461789-f9\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading8598_461789-f9 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading8598_461789-f9[data-kb-block=\"kb-adv-heading8598_461789-f9\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading8598_461789-f9 wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading8598_461789-f9\">\u56e0\u6b64\uff0c\u7522\u696d\u9700\u8981\u4e00\u5957\u80fd\u8b93\u300cAI \u4ee3\u7406\u4eba\u300d\u4e92\u76f8\u6e9d\u901a\u3001\u5373\u6642\u6293\u53d6\u6578\u64da\u4e14\u5177\u5099\u6975\u81f4\u904b\u7b97\u6548\u7387\u7684\u65b0\u67b6\u69cb\u3002<\/p>\n<\/div>\n<\/div>\n <\/div><\/div>\n\n\n\n<div class=\"wp-block-greenshift-blocks-row gspb_row gspb_row-id-gsbp-0c28704\" id=\"gspb_row-id-gsbp-0c28704\"><div class=\"gspb_row__content\"> \n<div class=\"wp-block-greenshift-blocks-row-column gspb_row__col--12 gspb_col-id-gsbp-916b17d\" id=\"gspb_col-id-gsbp-916b17d\">\n<div class=\"wp-block-greenshift-blocks-container gspb_container gspb_container-gsbp-c3e76ec\" id=\"gspb_container-id-gsbp-c3e76ec\"><style>.wp-block-kadence-advancedheading.kt-adv-heading8598_ac4f7d-ae, .wp-block-kadence-advancedheading.kt-adv-heading8598_ac4f7d-ae[data-kb-block=\"kb-adv-heading8598_ac4f7d-ae\"]{font-size:20px;font-weight:400;font-style:normal;font-family:Roboto;}.wp-block-kadence-advancedheading.kt-adv-heading8598_ac4f7d-ae mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading8598_ac4f7d-ae[data-kb-block=\"kb-adv-heading8598_ac4f7d-ae\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading8598_ac4f7d-ae img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading8598_ac4f7d-ae[data-kb-block=\"kb-adv-heading8598_ac4f7d-ae\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<h3 class=\"kt-adv-heading8598_ac4f7d-ae wp-block-kadence-advancedheading has-kb-palette-3-color has-text-color\" data-kb-block=\"kb-adv-heading8598_ac4f7d-ae\"><strong>\u4e8c\u3001 \u4e94\u5927\u95dc\u9375\u5c08\u6709\u540d\u8a5e\u89e3\u6790<\/strong><\/h3>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading8598_781006-d3, .wp-block-kadence-advancedheading.kt-adv-heading8598_781006-d3[data-kb-block=\"kb-adv-heading8598_781006-d3\"]{padding-top:var(--global-kb-spacing-md, 2rem);font-size:16px;line-height:1.5;font-weight:400;font-style:normal;font-family:Roboto;}.wp-block-kadence-advancedheading.kt-adv-heading8598_781006-d3 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading8598_781006-d3[data-kb-block=\"kb-adv-heading8598_781006-d3\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading8598_781006-d3 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading8598_781006-d3[data-kb-block=\"kb-adv-heading8598_781006-d3\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading8598_781006-d3 wp-block-kadence-advancedheading has-kb-palette-3-color has-text-color\" data-kb-block=\"kb-adv-heading8598_781006-d3\"><strong>1. ECAPI (Event Conversion API) \uff1a\u6578\u64da\u7684\u6a19\u6e96\u5316\u8a9e\u8a00<\/strong><\/p>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading8598_eee2f6-55, .wp-block-kadence-advancedheading.kt-adv-heading8598_eee2f6-55[data-kb-block=\"kb-adv-heading8598_eee2f6-55\"]{font-size:16px;line-height:1.5;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading8598_eee2f6-55 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading8598_eee2f6-55[data-kb-block=\"kb-adv-heading8598_eee2f6-55\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading8598_eee2f6-55 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading8598_eee2f6-55[data-kb-block=\"kb-adv-heading8598_eee2f6-55\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading8598_eee2f6-55 wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading8598_eee2f6-55\">\u9019\u662f\u7531 IAB Tech Lab \u63a8\u51fa\u7684\u300c\u4e8b\u4ef6\u8f49\u63db API\u300d\u3002\u904e\u53bb\u5ee3\u544a\u4e3b\u5c0d\u63a5\u4e0d\u540c\u5e73\u53f0\u9700\u8981\u958b\u767c\u591a\u5957 API\uff0c\u800c ECAPI \u63d0\u4f9b\u4e86\u4e00\u5957<strong>\u5168\u7403\u901a\u7528\u7684\u4f3a\u670d\u5668\u5c0d\u4f3a\u670d\u5668\uff08Server-to-Server\uff09\u50b3\u8f38\u6a19\u6e96<\/strong>\u3002\u5b83\u78ba\u4fdd\u4e86 AI \u80fd\u7372\u5f97\u9ad8\u54c1\u8cea\u3001\u672a\u88ab\u700f\u89bd\u5668\u963b\u64cb\u7684\u8f49\u63db\u6578\u64da\uff0c\u4f5c\u70ba AI \u5b78\u7fd2\u512a\u5316\u7684\u71c3\u6599\u3002<\/p>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading8598_bd4c33-be, .wp-block-kadence-advancedheading.kt-adv-heading8598_bd4c33-be[data-kb-block=\"kb-adv-heading8598_bd4c33-be\"]{font-size:16px;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading8598_bd4c33-be mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading8598_bd4c33-be[data-kb-block=\"kb-adv-heading8598_bd4c33-be\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading8598_bd4c33-be img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading8598_bd4c33-be[data-kb-block=\"kb-adv-heading8598_bd4c33-be\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading8598_bd4c33-be wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading8598_bd4c33-be\"><strong>2. AdCP (Ad Context Protocol) \uff1a\u5ee3\u544a\u5167\u5bb9\u5354\u8b70<\/strong><\/p>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading8598_8ecf03-f4, .wp-block-kadence-advancedheading.kt-adv-heading8598_8ecf03-f4[data-kb-block=\"kb-adv-heading8598_8ecf03-f4\"]{font-size:16px;line-height:1.5;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading8598_8ecf03-f4 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading8598_8ecf03-f4[data-kb-block=\"kb-adv-heading8598_8ecf03-f4\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading8598_8ecf03-f4 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading8598_8ecf03-f4[data-kb-block=\"kb-adv-heading8598_8ecf03-f4\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading8598_8ecf03-f4 wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading8598_8ecf03-f4\">\u7576\u8cb7\u8ce3\u96d9\u65b9\u90fd\u7531 AI \u4ee3\u7406\u4eba\u4e3b\u5c0e\u6642\uff0c\u5b83\u5011\u9700\u8981\u4e00\u500b\u6e9d\u901a\u6a19\u6e96\u3002AdCP \u8b93\u8cb7\u65b9\u4ee3\u7406\u4eba\u80fd\u5411\u8ce3\u65b9\u7cbe\u78ba\u8868\u9054\u300c\u6211\u9700\u8981\u4ec0\u9ebc\u6a23\u7684\u8f49\u5316\u6210\u6548\u300d\u8207\u300c\u5ee3\u544a\u7684\u5177\u9ad4\u76ee\u6a19\u300d\uff0c\u5f9e\u800c\u5be6\u73fe<strong>\u610f\u5716\u9a45\u52d5\u7684\u667a\u6167\u8ac7\u5224<\/strong>\uff0c\u800c\u975e\u50c5\u662f\u55ae\u7d14\u7684\u50f9\u683c\u7af6\u6a19\u3002<\/p>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading8598_f814d0-2e, .wp-block-kadence-advancedheading.kt-adv-heading8598_f814d0-2e[data-kb-block=\"kb-adv-heading8598_f814d0-2e\"]{font-size:16px;line-height:1.5;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading8598_f814d0-2e mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading8598_f814d0-2e[data-kb-block=\"kb-adv-heading8598_f814d0-2e\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading8598_f814d0-2e img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading8598_f814d0-2e[data-kb-block=\"kb-adv-heading8598_f814d0-2e\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading8598_f814d0-2e wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading8598_f814d0-2e\"><strong>3. UCP (User Context Protocol)\uff1a\u7528\u6236\u60c5\u5883\u5354\u8b70<\/strong><\/p>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading8598_919327-ae, .wp-block-kadence-advancedheading.kt-adv-heading8598_919327-ae[data-kb-block=\"kb-adv-heading8598_919327-ae\"]{font-size:16px;line-height:1.5;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading8598_919327-ae mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading8598_919327-ae[data-kb-block=\"kb-adv-heading8598_919327-ae\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading8598_919327-ae img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading8598_919327-ae[data-kb-block=\"kb-adv-heading8598_919327-ae\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading8598_919327-ae wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading8598_919327-ae\">\u5728\u4e0d\u4fb5\u72af\u96b1\u79c1\u7684\u524d\u63d0\u4e0b\uff0c\u5982\u4f55\u8b93 AI \u77e5\u9053\u7528\u6236\u73fe\u5728\u300c\u60f3\u8981\u4ec0\u9ebc\u300d\uff1fUCP \u8ca0\u8cac\u7d71\u6574\u53bb\u8b58\u5225\u5316\u7684\u53d7\u773e\u8a0a\u865f\u8207\u7576\u4e0b\u700f\u89bd\u60c5\u5883\u3002\u5b83\u8b93 AI \u80fd\u7406\u89e3\u7528\u6236\u7684<strong>\u5373\u6642\u610f\u5716<\/strong>\uff08\u4f8b\u5982\uff1a\u6b63\u5728\u898f\u5283\u65c5\u884c\uff09\uff0c\u800c\u4e0d\u662f\u50c5\u6839\u64da\u5176\u4e09\u500b\u6708\u524d\u7684\u700f\u89bd\u7d00\u9304\u3002<\/p>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading8598_b404b2-52, .wp-block-kadence-advancedheading.kt-adv-heading8598_b404b2-52[data-kb-block=\"kb-adv-heading8598_b404b2-52\"]{font-size:16px;line-height:1.5;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading8598_b404b2-52 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading8598_b404b2-52[data-kb-block=\"kb-adv-heading8598_b404b2-52\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading8598_b404b2-52 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading8598_b404b2-52[data-kb-block=\"kb-adv-heading8598_b404b2-52\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading8598_b404b2-52 wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading8598_b404b2-52\"><strong>4. MCP (Model Context Protocol)\uff1a\u6a21\u578b\u60c5\u5883\u5354\u8b70<\/strong><\/p>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading8598_688809-e8, .wp-block-kadence-advancedheading.kt-adv-heading8598_688809-e8[data-kb-block=\"kb-adv-heading8598_688809-e8\"]{font-size:16px;line-height:1.5;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading8598_688809-e8 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading8598_688809-e8[data-kb-block=\"kb-adv-heading8598_688809-e8\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading8598_688809-e8 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading8598_688809-e8[data-kb-block=\"kb-adv-heading8598_688809-e8\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading8598_688809-e8 wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading8598_688809-e8\">MCP \u662f AI \u4ee3\u7406\u4eba\u7684\u300c\u901a\u7528\u63d2\u982d\u300d\u3002\u5b83\u8b93 AI \u6a21\u578b\uff08\u5982 MI-DSP \u7684\u6838\u5fc3\u5f15\u64ce\uff09\u80fd<strong>\u81ea\u4e3b\u4e32\u63a5<\/strong>\u5916\u90e8\u8cc7\u6599\u5eab\u3001\u5eab\u5b58\u7cfb\u7d71\u6216 RMN\uff08\u96f6\u552e\u5a92\u9ad4\u7db2\u8def\uff09\u3002\u900f\u904e MCP\uff0cAI \u4ee3\u7406\u4eba\u80fd\u5373\u6642\u770b\u5230\u4f01\u696d\u5167\u90e8\u7684\u5546\u696d\u72c0\u6cc1\uff0c\u4e26\u64da\u6b64\u8abf\u6574\u5ee3\u544a\u51fa\u50f9\u3002<\/p>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading8598_b7ed5b-8b, .wp-block-kadence-advancedheading.kt-adv-heading8598_b7ed5b-8b[data-kb-block=\"kb-adv-heading8598_b7ed5b-8b\"]{font-size:16px;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading8598_b7ed5b-8b mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading8598_b7ed5b-8b[data-kb-block=\"kb-adv-heading8598_b7ed5b-8b\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading8598_b7ed5b-8b img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading8598_b7ed5b-8b[data-kb-block=\"kb-adv-heading8598_b7ed5b-8b\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading8598_b7ed5b-8b wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading8598_b7ed5b-8b\"><strong>5. ARTF (Ad-buying Real-time Framework)\uff1a\u5ee3\u544a\u63a1\u8cfc\u5373\u6642\u6846\u67b6<\/strong><\/p>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading8598_fb6228-05, .wp-block-kadence-advancedheading.kt-adv-heading8598_fb6228-05[data-kb-block=\"kb-adv-heading8598_fb6228-05\"]{font-size:16px;line-height:1.5;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading8598_fb6228-05 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading8598_fb6228-05[data-kb-block=\"kb-adv-heading8598_fb6228-05\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading8598_fb6228-05 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading8598_fb6228-05[data-kb-block=\"kb-adv-heading8598_fb6228-05\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading8598_fb6228-05 wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading8598_fb6228-05\">\u9019\u662f\u5e95\u5c64\u67b6\u69cb\u7684\u9769\u547d\u3002\u70ba\u4e86\u5c07\u6c7a\u7b56\u5ef6\u9072\u7e2e\u77ed\u81f3\u5e7e\u5341\u6beb\u79d2\uff0cARTF \u63a1\u7528\u4e86<strong>\u6241\u5e73\u5316\u7684\u5bb9\u5668\u5316\u6280\u8853<\/strong>\u3002\u5b83\u5c07\u9632\u8a50\u3001\u8a9e\u610f\u5206\u6790\u8207\u51fa\u50f9\u6a21\u578b\u6574\u5408\u5728\u4e00\u8d77\u3002\u9019\u5c31\u50cf\u662f\u5728\u7af6\u50f9\u7684\u7b2c\u4e00\u7dda\u90e8\u7f72\u4e86\u300c\u5c08\u5bb6\u5c0f\u7d44\u300d\uff0c\u8b93\u5ee3\u544a\u7cfb\u7d71\u80fd\u77ac\u9593\u5b8c\u6210\u8907\u96dc\u7684\u50f9\u503c\u8a08\u7b97\u3002<\/p>\n<\/div>\n<\/div>\n <\/div><\/div>\n\n\n\n<div class=\"wp-block-greenshift-blocks-row gspb_row gspb_row-id-gsbp-1462325\" id=\"gspb_row-id-gsbp-1462325\"><div class=\"gspb_row__content\"> \n<div class=\"wp-block-greenshift-blocks-row-column gspb_row__col--12 gspb_col-id-gsbp-65f1811\" id=\"gspb_col-id-gsbp-65f1811\">\n<div class=\"wp-block-greenshift-blocks-container gspb_container gspb_container-gsbp-1a5f95d\" id=\"gspb_container-id-gsbp-1a5f95d\"><style>.wp-block-kadence-advancedheading.kt-adv-heading8598_2e09c7-1d, .wp-block-kadence-advancedheading.kt-adv-heading8598_2e09c7-1d[data-kb-block=\"kb-adv-heading8598_2e09c7-1d\"]{font-size:20px;font-weight:400;font-style:normal;font-family:Roboto;}.wp-block-kadence-advancedheading.kt-adv-heading8598_2e09c7-1d mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading8598_2e09c7-1d[data-kb-block=\"kb-adv-heading8598_2e09c7-1d\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading8598_2e09c7-1d img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading8598_2e09c7-1d[data-kb-block=\"kb-adv-heading8598_2e09c7-1d\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<h3 class=\"kt-adv-heading8598_2e09c7-1d wp-block-kadence-advancedheading has-kb-palette-3-color has-text-color\" data-kb-block=\"kb-adv-heading8598_2e09c7-1d\"><strong>\u4e09\u3001 \u5728\u73fe\u4ee3\u79d1\u6280\u4e2d\u7684\u512a\u52e2<\/strong><\/h3>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading8598_7a0ff2-f5, .wp-block-kadence-advancedheading.kt-adv-heading8598_7a0ff2-f5[data-kb-block=\"kb-adv-heading8598_7a0ff2-f5\"]{padding-top:var(--global-kb-spacing-md, 2rem);font-size:16px;line-height:1.5;font-weight:400;font-style:normal;font-family:Roboto;}.wp-block-kadence-advancedheading.kt-adv-heading8598_7a0ff2-f5 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading8598_7a0ff2-f5[data-kb-block=\"kb-adv-heading8598_7a0ff2-f5\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading8598_7a0ff2-f5 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading8598_7a0ff2-f5[data-kb-block=\"kb-adv-heading8598_7a0ff2-f5\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading8598_7a0ff2-f5 wp-block-kadence-advancedheading has-kb-palette-3-color has-text-color\" data-kb-block=\"kb-adv-heading8598_7a0ff2-f5\">\u9019\u4e9b\u65b0\u6280\u8853\u7684\u7d50\u5408\uff0c\u70ba\u5ee3\u544a\u4e3b\u5e36\u4f86\u4e86\u6700\u65b0\u512a\u52e2\uff1a<\/p>\n\n\n\n<div class=\"wp-block-greenshift-blocks-iconlist gspb_iconsList gspb_iconsList-id-gsbp-57408a2\" id=\"gspb_iconsList-id-gsbp-57408a2\"><div class=\"gspb_iconsList__item\" data-id=\"0\"><svg class=\"\" style=\"display:inline-block;vertical-align:middle\" width=\"18\" height=\"18\" viewBox=\"0 0 896 1024\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path style=\"fill:#565D66\" d=\"M436.202 76.202l-39.598 39.598c-9.372 9.372-9.372 24.568 0 33.942l310.26 310.258h-682.864c-13.254 0-24 10.746-24 24v56c0 13.254 10.746 24 24 24h682.864l-310.26 310.26c-9.372 9.372-9.372 24.568 0 33.942l39.598 39.598c9.372 9.372 24.568 9.372 33.942 0l418.828-418.828c9.372-9.372 9.372-24.568 0-33.942l-418.83-418.828c-9.372-9.374-24.568-9.374-33.94 0z\"><\/path><\/svg><span class=\"gspb_iconsList__item__text\"><strong>\u6975\u81f4\u7684\u6210\u672c\u6548\u7387<\/strong>\uff1a\u900f\u904e ARTF \u8207<a href=\"https:\/\/mi.ghtinc.com\/language\/zh\/dynamic-keyword-targeting-%e5%8b%95%e6%85%8b%e9%97%9c%e9%8d%b5%e5%ad%97%e5%ae%9a%e5%90%91-2\" target=\"_blank\" rel=\"noreferrer noopener\"> DKT<\/a>\uff08\u52d5\u614b\u95dc\u9375\u5b57\u5b9a\u5411\uff09\uff0c\u7cfb\u7d71\u80fd\u81ea\u52d5\u6392\u9664\u4f4e\u50f9\u503c\u7684\u6d41\u91cf\uff0c\u5982 MI-DSP\u2122 (\u7a0b\u5e8f\u5316\u5ee3\u544a\u5e73\u53f0)\uff0c\u5df2\u80fd\u5e6b\u52a9\u5ee3\u544a\u4e3b\u964d\u4f4e\u7d04 25%~46% \u7684 CPC \u6210\u672c\u3002<\/span><\/div><div class=\"gspb_iconsList__item\" data-id=\"1\"><svg class=\"\" style=\"display:inline-block;vertical-align:middle\" width=\"18\" height=\"18\" viewBox=\"0 0 896 1024\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path style=\"fill:#565D66\" d=\"M436.202 76.202l-39.598 39.598c-9.372 9.372-9.372 24.568 0 33.942l310.26 310.258h-682.864c-13.254 0-24 10.746-24 24v56c0 13.254 10.746 24 24 24h682.864l-310.26 310.26c-9.372 9.372-9.372 24.568 0 33.942l39.598 39.598c9.372 9.372 24.568 9.372 33.942 0l418.828-418.828c9.372-9.372 9.372-24.568 0-33.942l-418.83-418.828c-9.372-9.374-24.568-9.374-33.94 0z\"><\/path><\/svg><span class=\"gspb_iconsList__item__text\"><strong>\u96b1\u79c1\u8207\u7cbe\u6e96\u4e26\u884c<\/strong>\uff1a\u900f\u904e ECAPI \u8207 UCP\uff0c\u5ee3\u544a\u4e0d\u518d\u4f9d\u8cf4\u4fb5\u5165\u5f0f\u7684\u8ffd\u8e64\uff0c\u800c\u662f\u900f\u904e\u4f3a\u670d\u5668\u7aef\u7684\u9ad8\u54c1\u8cea\u6578\u64da\u8207\u5373\u6642\u60c5\u5883\u5206\u6790\u4f86\u9054\u6210\u7cbe\u6e96\u89f8\u9054\u3002<\/span><\/div><div class=\"gspb_iconsList__item\" data-id=\"2\"><svg class=\"\" style=\"display:inline-block;vertical-align:middle\" width=\"18\" height=\"18\" viewBox=\"0 0 896 1024\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path style=\"fill:#565D66\" d=\"M436.202 76.202l-39.598 39.598c-9.372 9.372-9.372 24.568 0 33.942l310.26 310.258h-682.864c-13.254 0-24 10.746-24 24v56c0 13.254 10.746 24 24 24h682.864l-310.26 310.26c-9.372 9.372-9.372 24.568 0 33.942l39.598 39.598c9.372 9.372 24.568 9.372 33.942 0l418.828-418.828c9.372-9.372 9.372-24.568 0-33.942l-418.83-418.828c-9.372-9.374-24.568-9.374-33.94 0z\"><\/path><\/svg><span class=\"gspb_iconsList__item__text\"><strong>\u81ea\u4e3b\u5316\u7684\u81ea\u52d5\u99d5\u99db<\/strong>\uff1a<strong>MCP<\/strong> \u8207 <strong>AdCP<\/strong> \u8b93\u5ee3\u544a\u6295\u653e\u5f9e\u300c\u624b\u52d5\u64cd\u76e4\u300d\u9032\u5316\u70ba\u300c\u4e0b\u9054\u6307\u4ee4\u300d\u3002\u5ee3\u544a\u4e3b\u53ea\u9700\u8a2d\u5b9a\u76ee\u6a19\uff0cAI \u4ee3\u7406\u4eba\u5c31\u6703\u81ea\u4e3b\u5c0b\u627e\u6700\u512a\u8def\u5f91\u3002<\/span><\/div><\/div>\n<\/div>\n<\/div>\n <\/div><\/div>\n\n\n\n<div class=\"wp-block-greenshift-blocks-row gspb_row gspb_row-id-gsbp-317562b\" id=\"gspb_row-id-gsbp-317562b\"><div class=\"gspb_row__content\"> \n<div class=\"wp-block-greenshift-blocks-row-column gspb_row__col--12 gspb_col-id-gsbp-183bed3\" id=\"gspb_col-id-gsbp-183bed3\">\n<div class=\"wp-block-greenshift-blocks-container gspb_container gspb_container-gsbp-9e26ca9\" id=\"gspb_container-id-gsbp-9e26ca9\"><style>.wp-block-kadence-advancedheading.kt-adv-heading8598_4e1bd8-db, .wp-block-kadence-advancedheading.kt-adv-heading8598_4e1bd8-db[data-kb-block=\"kb-adv-heading8598_4e1bd8-db\"]{font-size:20px;font-weight:400;font-style:normal;font-family:Roboto;}.wp-block-kadence-advancedheading.kt-adv-heading8598_4e1bd8-db mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading8598_4e1bd8-db[data-kb-block=\"kb-adv-heading8598_4e1bd8-db\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading8598_4e1bd8-db img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading8598_4e1bd8-db[data-kb-block=\"kb-adv-heading8598_4e1bd8-db\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<h3 class=\"kt-adv-heading8598_4e1bd8-db wp-block-kadence-advancedheading has-kb-palette-3-color has-text-color\" data-kb-block=\"kb-adv-heading8598_4e1bd8-db\"><strong>\u7d50\u8a9e\uff1a\u638c\u63e1\u65b0\u5c08\u6709\u540d\u8a5e\uff0c\u638c\u63e1\u672a\u4f86\u7af6\u722d\u529b<\/strong><\/h3>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading8598_c6531a-c7, .wp-block-kadence-advancedheading.kt-adv-heading8598_c6531a-c7[data-kb-block=\"kb-adv-heading8598_c6531a-c7\"]{padding-top:var(--global-kb-spacing-md, 2rem);font-size:16px;line-height:1.5;font-weight:400;font-style:normal;font-family:Roboto;}.wp-block-kadence-advancedheading.kt-adv-heading8598_c6531a-c7 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading8598_c6531a-c7[data-kb-block=\"kb-adv-heading8598_c6531a-c7\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading8598_c6531a-c7 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading8598_c6531a-c7[data-kb-block=\"kb-adv-heading8598_c6531a-c7\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading8598_c6531a-c7 wp-block-kadence-advancedheading has-kb-palette-3-color has-text-color\" data-kb-block=\"kb-adv-heading8598_c6531a-c7\">2026 \u5e74\u7684\u6578\u4f4d\u5ee3\u544a\u5df2\u4e0d\u518d\u662f\u6280\u8853\u7af6\u722d\uff0c\u800c\u662f\u300c\u67b6\u69cb\u300d\u8207\u300c\u5354\u8b70\u300d\u7684\u7af6\u722d\u3002\u4e86\u89e3 ECAPI\u3001AdCP \u8207 ARTF\uff0c\u4e0d\u50c5\u662f\u638c\u63e1\u65b0\u540d\u8a5e\uff0c\u66f4\u662f\u7406\u89e3\u5ee3\u544a\u662f\u5982\u4f55\u5f9e\u300c\u4e82\u6295\u300d\u6f14\u8b8a\u70ba\u300c\u667a\u6167\u670d\u52d9\u300d\u7684\u904e\u7a0b\u3002\u5c0d\u65bc\u54c1\u724c\u800c\u8a00\uff0c\u9078\u64c7\u652f\u63f4\u9019\u4e9b\u524d\u77bb\u6280\u8853\u7684\u5e73\u53f0\uff08\u5982 <strong><a href=\"https:\/\/mi.ghtinc.com\/language\/zh\/ai%e8%a1%8c%e5%8b%95%e6%99%ba%e6%85%a7%e5%8d%b3%e6%99%82%e7%ab%b6%e5%83%b9%e5%b9%b3%e5%8f%b0-mi-dsp-tm\" target=\"_blank\" rel=\"noreferrer noopener\">MI-DSP\u2122<\/a><\/strong>\uff09\uff0c\u5c07\u662f\u5728 AI \u4ee3\u7406\u4eba\u6642\u4ee3\u638c\u63e1\u4e3b\u5c0e\u6b0a\u3001\u5be6\u73fe\u9ad8\u6548\u589e\u9577\u7684\u95dc\u9375\u7b2c\u4e00\u6b65\u3002<\/p>\n\n\n\n<div style=\"height:100px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>\u8a3b\uff1a<a href=\"https:\/\/publishergroup.tw\/ai-agent-wars-next-generation-programmatic-advertising-disrupted-adcp-ucp-mcp-artf\/\" target=\"_blank\" rel=\"noopener\">\u53c3\u8003\u6587\u7ae0\uff0dAI \u4ee3\u7406\u4eba\u6230\u722d\uff0cAdCP\u3001UCP\u3001MCP \u8207 ARTF \u985b\u8986\u7684\u4e0b\u4e00\u4ee3\u7a0b\u5e8f\u5316\u5ee3\u544a\u7248\u5716<\/a><\/p>\n<\/div>\n<\/div>\n <\/div><\/div>\n\n\n\n<div class=\"wp-block-greenshift-blocks-row alignfull gspb_row gspb_row-id-gsbp-db658f6\" id=\"gspb_row-id-gsbp-db658f6\"><div class=\"gspb_row__content\"> \n<div class=\"wp-block-greenshift-blocks-row-column gspb_row__col--6 gspb_row__col--sm-12 gspb_col-id-gsbp-0c38883\" id=\"gspb_col-id-gsbp-0c38883\"><style>.wp-block-kadence-advancedheading.kt-adv-heading8598_b7a3ac-3a, .wp-block-kadence-advancedheading.kt-adv-heading8598_b7a3ac-3a[data-kb-block=\"kb-adv-heading8598_b7a3ac-3a\"]{padding-bottom:var(--global-kb-spacing-xxl, 5rem);font-size:22px;line-height:1.5;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading8598_b7a3ac-3a mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading8598_b7a3ac-3a[data-kb-block=\"kb-adv-heading8598_b7a3ac-3a\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading8598_b7a3ac-3a img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading8598_b7a3ac-3a[data-kb-block=\"kb-adv-heading8598_b7a3ac-3a\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading8598_b7a3ac-3a wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading8598_b7a3ac-3a\">\u73fe\u5728\u5c31\u52a0\u5165 <a href=\"https:\/\/mi.ghtinc.com\/language\/zh\/ai%e8%a1%8c%e5%8b%95%e6%99%ba%e6%85%a7%e5%8d%b3%e6%99%82%e7%ab%b6%e5%83%b9%e5%b9%b3%e5%8f%b0-mi-dsp-tm\" target=\"_blank\" rel=\"noreferrer noopener\"><strong>AI\u884c\u52d5\u667a\u6167\u5373\u6642\u7af6\u50f9\u5e73\u53f0<\/strong><br><strong>(MI-DSP\u2122)<\/strong><\/a> \u7684\u884c\u5217\uff0c\u8b93\u6700\u5f37\u5927\u7684 AI \u4ee3\u7406\u4eba\uff0c\u70ba\u60a8\u7684\u54c1\u724c\u8d0f\u5f97\u6bcf\u4e00\u5834\u7af6\u50f9\u6230\u722d\uff01<\/p>\n\n\n\n<div class=\"wp-block-greenshift-blocks-button gspb_button_wrapper gspb_button-id-gsbp-a45e1e0c-cefa\" id=\"gspb_button-id-gsbp-a45e1e0c-cefa\"><a class=\"gspb-buttonbox\" href=\"https:\/\/mi.ghtinc.com\/language\/zh\/contact-us\" target=\"_blank\" rel=\"noopener\"><span class=\"gspb-buttonbox-textwrap\"><span class=\"gspb-buttonbox-text\"><span class=\"gspb-buttonbox-title\">\u806f\u7d61\u6211\u5011<\/span><\/span><\/span><\/a><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-greenshift-blocks-row-column gspb_row__col--6 gspb_row__col--sm-12 gspb_col-id-gsbp-70c55d5\" id=\"gspb_col-id-gsbp-70c55d5\">\n<div class=\"wp-block-greenshift-blocks-image gspb_image gspb_image-id-gsbp-9992f89\" id=\"gspb_image-id-gsbp-9992f89\"><img decoding=\"async\" src=\"https:\/\/mi.ghtinc.com\/wp-content\/uploads\/2025\/10\/04-2.png\" data-src=\"\" alt=\"\u73fe\u89c0\u79d1\u6280AI\u6578\u4f4d\u7a0b\u5e8f\u5316\u5ee3\u544a\u8207\u5927\u6578\u64da\u5206\u6790-\u806f\u7d61\u6211\u5011\" loading=\"lazy\" width=\"640\" height=\"640\" data-aos=\"fade-up\" data-aos-easing=\"ease\" data-aos-duration=\"800\" title=\"\"><\/div>\n<\/div>\n <\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":5,"featured_media":8600,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"page-templates\/full-width.php","format":"standard","meta":{"_gspb_post_css":"@import url(https:\/\/fonts.googleapis.com\/css?family=Roboto);#gspb_row-id-gsbp-cef4d3c4-0169{justify-content:space-between;margin-top:0;margin-bottom:0;display:flex;flex-wrap:wrap;align-content:center;padding-top:70px;padding-bottom:70px;overflow:hidden;background-color:#f1fcfe}#gspb_row-id-gsbp-cef4d3c4-0169>.gspb_row__content{display:flex;margin:0 auto;width:100%;flex-wrap:wrap;max-width:1230px;align-items:center;justify-content:center}div[id^=gspb_col-id]{box-sizing:border-box;position:relative;padding:var(--gs-row-column-padding, 15px min(3vw, 20px))}#gspb_col-id-gsbp-cbb0e411-c4d8.gspb_row__col--6{width:50%}@media (max-width:575.98px){#gspb_col-id-gsbp-cbb0e411-c4d8.gspb_row__col--6{width:100%}}.gspb_row #gspb_col-id-gsbp-cbb0e411-c4d8.gspb_row__col--6{padding-right:50px}#gspb_heading-id-gsbp-6ade63a8-54c6,#gspb_heading-id-gsbp-c6588fe1-cf6b{transition-duration:.8s;transition-timing-function:cubic-bezier(.25,.46,.45,.94);opacity:var(--gs-root-animation-opacity, 0);font-weight:700!important;margin-bottom:30px}#gspb_heading-id-gsbp-c6588fe1-cf6b{transition-property:opacity,transform,filter;transform:var(--gs-root-animation-transform, translate3d(0, calc(max(50px, 15%)), 0));color:var(--gs-colorfour, #696cff)}#gspb_heading-id-gsbp-c6588fe1-cf6b.aos-animate,#gspb_heading-id-gsbp-c6588fe1-cf6b[data-gs-aos],#gspb_image-id-gsbp-9992f89 img.aos-animate,#gspb_image-id-gsbp-9992f89 img[data-gs-aos]{opacity:1;transform:translateZ(0)}#gspb_heading-id-gsbp-6ade63a8-54c6{transition-delay:0s;backface-visibility:hidden;transition-property:opacity,transform;transform:var(--gs-root-animation-transform, perspective(2500px) rotateX(-60deg) translate3d(0, 30px, 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