{"id":5206,"date":"2024-12-26T17:30:41","date_gmt":"2024-12-26T09:30:41","guid":{"rendered":"https:\/\/mi.ghtinc.com\/?p=5206"},"modified":"2026-05-12T16:37:58","modified_gmt":"2026-05-12T08:37:58","slug":"jp-automotive-dsp","status":"publish","type":"post","link":"https:\/\/mi.ghtinc.com\/en-us\/industry-case-studies\/jp-automotive-dsp.html","title":{"rendered":"Japanese Automotive Giant and MI-DSP\u2122 Collaborate for High-Efficiency Test Drive Marketing Campaign"},"content":{"rendered":"\n<div class=\"wp-block-greenshift-blocks-row alignfull gspb_row gspb_row-id-gsbp-cef4d3c4-0169\" id=\"gspb_row-id-gsbp-cef4d3c4-0169\"><div class=\"gspb_row__content\"> \n<div class=\"wp-block-greenshift-blocks-row-column gspb_row__col--6 gspb_col-id-gsbp-cbb0e411-c4d8\" id=\"gspb_col-id-gsbp-cbb0e411-c4d8\">\n<div id=\"gspb_heading-id-gsbp-c6588fe1-cf6b\" class=\"gspb_heading gspb_heading-id-gsbp-c6588fe1-cf6b \" data-aos=\"fade-up\" data-aos-easing=\"ease-out-quart\" data-aos-duration=\"800\">DSP Successful Use Case<\/div>\n\n\n\n<h2 id=\"gspb_heading-id-gsbp-6ade63a8-54c6\" class=\"gspb_heading gspb_heading-id-gsbp-6ade63a8-54c6 \" data-aos=\"flip-up\" data-aos-delay=\"300\" data-aos-easing=\"ease-out-quart\" data-aos-duration=\"800\">Japanese Automotive Giant and MI-DSP\u2122 Collaborate for High-Efficiency Test Drive Marketing Campaign<\/h2>\n\n\n\n<div class=\"wp-block-greenshift-blocks-container gspb_container gspb_container-gsbp-250ae65a-d93e\" id=\"gspb_container-id-gsbp-250ae65a-d93e\" data-aos=\"fade-up\" data-aos-delay=\"300\" data-aos-easing=\"ease-in-out-quad\" data-aos-duration=\"700\"><style>.wp-block-kadence-advancedheading.kt-adv-heading5206_03074c-9e, .wp-block-kadence-advancedheading.kt-adv-heading5206_03074c-9e[data-kb-block=\"kb-adv-heading5206_03074c-9e\"]{font-size:20px;line-height:2;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading5206_03074c-9e mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading5206_03074c-9e[data-kb-block=\"kb-adv-heading5206_03074c-9e\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading5206_03074c-9e img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading5206_03074c-9e[data-kb-block=\"kb-adv-heading5206_03074c-9e\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading5206_03074c-9e wp-block-kadence-advancedheading has-kb-palette-3-color has-text-color\" data-kb-block=\"kb-adv-heading5206_03074c-9e\">Using personalized ads and highly targeted messaging, we effectively capture consumer attention and encourage test-ride participation.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-greenshift-blocks-row-column gspb_row__col--6 gspb_col-id-gsbp-c3ab6a3d-9725\" id=\"gspb_col-id-gsbp-c3ab6a3d-9725\">\n<div class=\"wp-block-greenshift-blocks-image gspb_image gspb_image-id-gsbp-04579b1\" id=\"gspb_image-id-gsbp-04579b1\"><img decoding=\"async\" src=\"https:\/\/mi.ghtinc.com\/wp-content\/uploads\/2025\/10\/Automotive02.png\" data-src=\"\" alt=\"\u6c7d\u8eca\u7522\u696d\" loading=\"lazy\" width=\"700\" height=\"620\" title=\"\"><\/div>\n<\/div>\n <\/div><\/div>\n\n\n<style>.kb-row-layout-id5206_6ae99c-d0 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id5206_6ae99c-d0 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id5206_6ae99c-d0 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:var(--global-kb-spacing-xxl, 5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id5206_6ae99c-d0 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id5206_6ae99c-d0 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 767px){.kb-row-layout-id5206_6ae99c-d0 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id5206_6ae99c-d0 alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column5206_2009ee-87 > .kt-inside-inner-col,.kadence-column5206_2009ee-87 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column5206_2009ee-87 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column5206_2009ee-87 > .kt-inside-inner-col{flex-direction:column;}.kadence-column5206_2009ee-87 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column5206_2009ee-87 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column5206_2009ee-87{position:relative;}@media all and (max-width: 1024px){.kadence-column5206_2009ee-87 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column5206_2009ee-87 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column5206_2009ee-87\"><div class=\"kt-inside-inner-col\">\n<div class=\"wp-block-greenshift-blocks-row gspb_row gspb_row-id-gsbp-ac7e9b2\" id=\"gspb_row-id-gsbp-ac7e9b2\"><div class=\"gspb_row__content\"> \n<div class=\"wp-block-greenshift-blocks-row-column gspb_row__col--12 gspb_col-id-gsbp-d749df5\" id=\"gspb_col-id-gsbp-d749df5\">\n<div class=\"wp-block-greenshift-blocks-container gspb_container gspb_container-gsbp-5e97b2e\" id=\"gspb_container-id-gsbp-5e97b2e\"><style>.wp-block-kadence-advancedheading.kt-adv-heading5206_7dabfe-19, .wp-block-kadence-advancedheading.kt-adv-heading5206_7dabfe-19[data-kb-block=\"kb-adv-heading5206_7dabfe-19\"]{font-weight:400;font-style:normal;font-family:Roboto;}.wp-block-kadence-advancedheading.kt-adv-heading5206_7dabfe-19 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading5206_7dabfe-19[data-kb-block=\"kb-adv-heading5206_7dabfe-19\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading5206_7dabfe-19 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading5206_7dabfe-19[data-kb-block=\"kb-adv-heading5206_7dabfe-19\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<h3 class=\"kt-adv-heading5206_7dabfe-19 wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading5206_7dabfe-19\"><strong>Effectively targeting car shoppers to increase test-drive conversions<\/strong><\/h3>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading5206_b6e08f-49, .wp-block-kadence-advancedheading.kt-adv-heading5206_b6e08f-49[data-kb-block=\"kb-adv-heading5206_b6e08f-49\"]{font-size:18px;line-height:2;font-weight:400;font-style:normal;font-family:Roboto;}.wp-block-kadence-advancedheading.kt-adv-heading5206_b6e08f-49 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading5206_b6e08f-49[data-kb-block=\"kb-adv-heading5206_b6e08f-49\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading5206_b6e08f-49 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading5206_b6e08f-49[data-kb-block=\"kb-adv-heading5206_b6e08f-49\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading5206_b6e08f-49 wp-block-kadence-advancedheading has-kb-palette-3-color has-text-color\" data-kb-block=\"kb-adv-heading5206_b6e08f-49\">In the fiercely competitive automotive market, capturing consumer attention and promoting test drive experiences have become crucial steps for car brands. Since 2023, a prominent Japanese automotive brand has teamed up with\u00a0<a href=\"https:\/\/mi.ghtinc.com\/en-us\/ai-advertising-mi-dsp\" target=\"_blank\" rel=\"noreferrer noopener\">MI-DSP\u2122<\/a>, an AI-powered real-time bidding platform from Groundhog, to create a highly effective marketing campaign for car test drives.<br><br>This campaign utilized personalized advertising and precise information delivery to enhance brand awareness. From the marketing funnel perspective, MI Tech\u2019s remarketing strategies successfully generated interest and facilitated action, helping the brand achieve a conversion rate of over 2.4 times for test drive appointments. Additionally, through our channels, many successful car purchases were completed.<br><br>To maintain brand buzz and engage both existing and potential customers throughout peak and off-peak seasons, the primary goal of this campaign was to generate test drive leads. To achieve this, we developed three major strategies for targeted and precise delivery:<\/p>\n\n\n<style>.wp-block-kadence-iconlist.kt-svg-icon-list-items5206_1f5f1a-0f:not(.this-stops-third-party-issues){margin-top:0px;margin-bottom:0px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items5206_1f5f1a-0f ul.kt-svg-icon-list:not(.this-prevents-issues):not(.this-stops-third-party-issues):not(.tijsloc){margin-top:0px;margin-right:0px;margin-bottom:10px;margin-left:0px;padding-top:var(--global-kb-spacing-md, 2rem);}.wp-block-kadence-iconlist.kt-svg-icon-list-items5206_1f5f1a-0f ul.kt-svg-icon-list{grid-row-gap:10px;}.wp-block-kadence-iconlist.kt-svg-icon-list-items5206_1f5f1a-0f .kb-svg-icon-wrap{color:#434e4e;}.wp-block-kadence-iconlist.kt-svg-icon-list-items5206_1f5f1a-0f ul.kt-svg-icon-list .kt-svg-icon-list-item-wrap .kt-svg-icon-list-single{margin-right:15px;}.kt-svg-icon-list-items5206_1f5f1a-0f ul.kt-svg-icon-list .kt-svg-icon-list-item-wrap, .kt-svg-icon-list-items5206_1f5f1a-0f ul.kt-svg-icon-list .kt-svg-icon-list-item-wrap a{color:#434e4e;font-size:18px;font-family:Roboto;font-weight:400;color:#434e4e;}<\/style>\n<div class=\"wp-block-kadence-iconlist kt-svg-icon-list-items kt-svg-icon-list-items5206_1f5f1a-0f kt-svg-icon-list-columns-1 alignnone kt-list-icon-aligntop\"><ul class=\"kt-svg-icon-list\"><style>.kt-svg-icon-list-item-5206_4bca33-c2 .kt-svg-icon-list-single{font-size:20px !important;}.kt-svg-icon-list-item-5206_4bca33-c2 .kt-svg-icon-list-text mark.kt-highlight{background-color:unset;font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-5206_4bca33-c2 kt-svg-icon-list-style-default\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fe_target kt-svg-icon-list-single\"><svg viewBox=\"0 0 24 24\"  fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><circle cx=\"12\" cy=\"12\" r=\"10\"\/><circle cx=\"12\" cy=\"12\" r=\"6\"\/><circle cx=\"12\" cy=\"12\" r=\"2\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\">Keyword Analysis and Audience Tagging<\/span><\/li>\n\n\n<style>.kt-svg-icon-list-item-5206_ad08e7-3e .kt-svg-icon-list-single{font-size:20px !important;}.kt-svg-icon-list-item-5206_ad08e7-3e .kt-svg-icon-list-text mark.kt-highlight{background-color:unset;font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-5206_ad08e7-3e kt-svg-icon-list-style-default\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fe_target kt-svg-icon-list-single\"><svg viewBox=\"0 0 24 24\"  fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><circle cx=\"12\" cy=\"12\" r=\"10\"\/><circle cx=\"12\" cy=\"12\" r=\"6\"\/><circle cx=\"12\" cy=\"12\" r=\"2\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\">User Browsing Behavior Analysis<\/span><\/li>\n\n\n<style>.kt-svg-icon-list-item-5206_7bb001-35 .kt-svg-icon-list-single{font-size:20px !important;}.kt-svg-icon-list-item-5206_7bb001-35 .kt-svg-icon-list-text mark.kt-highlight{background-color:unset;font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}<\/style>\n<li class=\"wp-block-kadence-listitem kt-svg-icon-list-item-wrap kt-svg-icon-list-item-5206_7bb001-35 kt-svg-icon-list-style-default\"><span class=\"kb-svg-icon-wrap kb-svg-icon-fe_target kt-svg-icon-list-single\"><svg viewBox=\"0 0 24 24\"  fill=\"none\" stroke=\"currentColor\" stroke-width=\"2\" stroke-linecap=\"round\" stroke-linejoin=\"round\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"  aria-hidden=\"true\"><circle cx=\"12\" cy=\"12\" r=\"10\"\/><circle cx=\"12\" cy=\"12\" r=\"6\"\/><circle cx=\"12\" cy=\"12\" r=\"2\"\/><\/svg><\/span><span class=\"kt-svg-icon-list-text\">Optimization of Ad Network Resources<\/span><\/li>\n<\/ul><\/div>\n<\/div>\n<\/div>\n <\/div><\/div>\n<\/div><\/div>\n\n<\/div><\/div>\n\n\n<div style=\"height:30px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<style>.kb-row-layout-id5206_2e2dea-ab > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id5206_2e2dea-ab > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id5206_2e2dea-ab > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:var(--global-kb-spacing-xxl, 5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id5206_2e2dea-ab > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id5206_2e2dea-ab > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 767px){.kb-row-layout-id5206_2e2dea-ab > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id5206_2e2dea-ab alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column5206_04dcce-a8 > .kt-inside-inner-col,.kadence-column5206_04dcce-a8 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column5206_04dcce-a8 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column5206_04dcce-a8 > .kt-inside-inner-col{flex-direction:column;}.kadence-column5206_04dcce-a8 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column5206_04dcce-a8 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column5206_04dcce-a8{position:relative;}@media all and (max-width: 1024px){.kadence-column5206_04dcce-a8 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column5206_04dcce-a8 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column5206_04dcce-a8\"><div class=\"kt-inside-inner-col\">\n<div class=\"wp-block-greenshift-blocks-row gspb_row gspb_row-id-gsbp-e3826fc\" id=\"gspb_row-id-gsbp-e3826fc\"><div class=\"gspb_row__content\"> \n<div class=\"wp-block-greenshift-blocks-row-column gspb_row__col--12 gspb_col-id-gsbp-c1e1246\" id=\"gspb_col-id-gsbp-c1e1246\">\n<div class=\"wp-block-greenshift-blocks-container gspb_container gspb_container-gsbp-f2d353d\" id=\"gspb_container-id-gsbp-f2d353d\"><style>.wp-block-kadence-advancedheading.kt-adv-heading5206_5b4d38-ef, .wp-block-kadence-advancedheading.kt-adv-heading5206_5b4d38-ef[data-kb-block=\"kb-adv-heading5206_5b4d38-ef\"]{font-size:22px;line-height:1.5;font-weight:400;font-style:normal;font-family:Roboto;}.wp-block-kadence-advancedheading.kt-adv-heading5206_5b4d38-ef mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading5206_5b4d38-ef[data-kb-block=\"kb-adv-heading5206_5b4d38-ef\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading5206_5b4d38-ef img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading5206_5b4d38-ef[data-kb-block=\"kb-adv-heading5206_5b4d38-ef\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<h3 class=\"kt-adv-heading5206_5b4d38-ef wp-block-kadence-advancedheading has-kb-palette-3-color has-text-color\" data-kb-block=\"kb-adv-heading5206_5b4d38-ef\"><strong>1. AI-Powered Personalization and Keyword Analysis<\/strong><\/h3>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading5206_05e170-df, .wp-block-kadence-advancedheading.kt-adv-heading5206_05e170-df[data-kb-block=\"kb-adv-heading5206_05e170-df\"]{font-size:18px;line-height:2;font-weight:400;font-style:normal;font-family:Roboto;}.wp-block-kadence-advancedheading.kt-adv-heading5206_05e170-df mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading5206_05e170-df[data-kb-block=\"kb-adv-heading5206_05e170-df\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading5206_05e170-df img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading5206_05e170-df[data-kb-block=\"kb-adv-heading5206_05e170-df\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading5206_05e170-df wp-block-kadence-advancedheading has-kb-palette-3-color has-text-color\" data-kb-block=\"kb-adv-heading5206_05e170-df\">Our AI models deeply analyze consumer behavior to provide car brands with precise target audiences. To enhance consumer engagement, the campaign employed personalized push strategies. Based on consumer preferences and needs, the AI model increased exposure in media and keywords of interest, boosting consumer interaction willingness.<br><br>For example, a 35-year-old male audience interested in sports events, car news, outdoor activities, travel, and car shows would have his recent browsing activities related to these interests analyzed. The AI would extract additional relevant keywords, such as camping and Japan, to refine his interest profile. When an advertisement matches the audience\u2019s interests, the AI places appropriate bids to secure exposure, achieving targeted ad delivery.<\/p>\n\n\n<style>.kb-image5206_b6b3df-ba:not(.kb-image-is-ratio-size) .kb-img, .kb-image5206_b6b3df-ba.kb-image-is-ratio-size{padding-top:var(--global-kb-spacing-md, 2rem);}.kb-image5206_b6b3df-ba .kb-image-has-overlay:after{opacity:0.3;}<\/style>\n<div class=\"wp-block-kadence-image kb-image5206_b6b3df-ba\"><figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"650\" height=\"440\" src=\"https:\/\/mi.ghtinc.com\/wp-content\/uploads\/2024\/06\/\u8eca\u5b50\u95dc\u9375\u5b57-3.png\" alt=\"\u65e5\u7cfb\u6c7d\u8eca\u54c1\u724c\u53d7\u773e\u95dc\u9375\u5b57\u7bc4\u4f8b\" class=\"kb-img wp-image-5223\" title=\"\" srcset=\"https:\/\/mi.ghtinc.com\/wp-content\/uploads\/2024\/06\/\u8eca\u5b50\u95dc\u9375\u5b57-3.png 650w, https:\/\/mi.ghtinc.com\/wp-content\/uploads\/2024\/06\/\u8eca\u5b50\u95dc\u9375\u5b57-3-300x203.png 300w\" sizes=\"(max-width: 650px) 100vw, 650px\" \/><\/figure><\/div>\n<\/div>\n<\/div>\n <\/div><\/div>\n<\/div><\/div>\n\n<\/div><\/div>\n\n<style>.kb-row-layout-id5206_545a2a-65 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id5206_545a2a-65 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id5206_545a2a-65 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:var(--global-kb-spacing-xxl, 5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id5206_545a2a-65 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id5206_545a2a-65 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 767px){.kb-row-layout-id5206_545a2a-65 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id5206_545a2a-65 alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column5206_956dee-09 > .kt-inside-inner-col,.kadence-column5206_956dee-09 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column5206_956dee-09 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column5206_956dee-09 > .kt-inside-inner-col{flex-direction:column;}.kadence-column5206_956dee-09 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column5206_956dee-09 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column5206_956dee-09{position:relative;}@media all and (max-width: 1024px){.kadence-column5206_956dee-09 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column5206_956dee-09 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column5206_956dee-09\"><div class=\"kt-inside-inner-col\">\n<div class=\"wp-block-greenshift-blocks-row gspb_row gspb_row-id-gsbp-f85eec9\" id=\"gspb_row-id-gsbp-f85eec9\"><div class=\"gspb_row__content\"> \n<div class=\"wp-block-greenshift-blocks-row-column gspb_row__col--12 gspb_col-id-gsbp-eca4254\" id=\"gspb_col-id-gsbp-eca4254\">\n<div class=\"wp-block-greenshift-blocks-container gspb_container gspb_container-gsbp-6f67309\" id=\"gspb_container-id-gsbp-6f67309\"><style>.wp-block-kadence-advancedheading.kt-adv-heading5206_e3cbdf-37, .wp-block-kadence-advancedheading.kt-adv-heading5206_e3cbdf-37[data-kb-block=\"kb-adv-heading5206_e3cbdf-37\"]{font-size:22px;line-height:1.5;font-weight:400;font-style:normal;font-family:Roboto;}.wp-block-kadence-advancedheading.kt-adv-heading5206_e3cbdf-37 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading5206_e3cbdf-37[data-kb-block=\"kb-adv-heading5206_e3cbdf-37\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading5206_e3cbdf-37 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading5206_e3cbdf-37[data-kb-block=\"kb-adv-heading5206_e3cbdf-37\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<h3 class=\"kt-adv-heading5206_e3cbdf-37 wp-block-kadence-advancedheading has-kb-palette-3-color has-text-color\" data-kb-block=\"kb-adv-heading5206_e3cbdf-37\"><strong>2. User Journey Analysis for Insights into Purchase Intent and Interests<\/strong><\/h3>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading5206_a341b3-e1, .wp-block-kadence-advancedheading.kt-adv-heading5206_a341b3-e1[data-kb-block=\"kb-adv-heading5206_a341b3-e1\"]{font-size:18px;line-height:2;font-weight:400;font-style:normal;font-family:Roboto;}.wp-block-kadence-advancedheading.kt-adv-heading5206_a341b3-e1 mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading5206_a341b3-e1[data-kb-block=\"kb-adv-heading5206_a341b3-e1\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading5206_a341b3-e1 img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading5206_a341b3-e1[data-kb-block=\"kb-adv-heading5206_a341b3-e1\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading5206_a341b3-e1 wp-block-kadence-advancedheading has-kb-palette-3-color has-text-color\" data-kb-block=\"kb-adv-heading5206_a341b3-e1\">By embedding tracking codes, we collected audience behavior data on the brand\u2019s website, such as browsing history and interaction rates. We also analyzed user event correlations to understand their level of engagement and identify potential customers willing to sign up for test drives. This allowed us to precisely gauge their purchase intentions and interests. Coupled with ad delivery technology, we accurately sent test drive communication messages to consumers with potential purchase needs or interest in the car models, enhancing lead conversion.<\/p>\n<\/div>\n<\/div>\n <\/div><\/div>\n<\/div><\/div>\n\n<\/div><\/div>\n\n<style>.kb-row-layout-id5206_64de36-53 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id5206_64de36-53 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id5206_64de36-53 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:var(--global-kb-spacing-xxl, 5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id5206_64de36-53 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id5206_64de36-53 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 767px){.kb-row-layout-id5206_64de36-53 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id5206_64de36-53 alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column5206_e058a7-69 > .kt-inside-inner-col,.kadence-column5206_e058a7-69 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column5206_e058a7-69 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column5206_e058a7-69 > .kt-inside-inner-col{flex-direction:column;}.kadence-column5206_e058a7-69 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column5206_e058a7-69 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column5206_e058a7-69{position:relative;}@media all and (max-width: 1024px){.kadence-column5206_e058a7-69 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column5206_e058a7-69 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column5206_e058a7-69\"><div class=\"kt-inside-inner-col\">\n<div class=\"wp-block-greenshift-blocks-row gspb_row gspb_row-id-gsbp-07481c8\" id=\"gspb_row-id-gsbp-07481c8\"><div class=\"gspb_row__content\"> \n<div class=\"wp-block-greenshift-blocks-row-column gspb_row__col--12 gspb_col-id-gsbp-548fad7\" id=\"gspb_col-id-gsbp-548fad7\">\n<div class=\"wp-block-greenshift-blocks-container gspb_container gspb_container-gsbp-8c3f7b5\" id=\"gspb_container-id-gsbp-8c3f7b5\"><style>.wp-block-kadence-advancedheading.kt-adv-heading5206_e7fc97-eb, .wp-block-kadence-advancedheading.kt-adv-heading5206_e7fc97-eb[data-kb-block=\"kb-adv-heading5206_e7fc97-eb\"]{font-size:22px;line-height:1.5;font-weight:400;font-style:normal;font-family:Roboto;}.wp-block-kadence-advancedheading.kt-adv-heading5206_e7fc97-eb mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading5206_e7fc97-eb[data-kb-block=\"kb-adv-heading5206_e7fc97-eb\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading5206_e7fc97-eb img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading5206_e7fc97-eb[data-kb-block=\"kb-adv-heading5206_e7fc97-eb\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<h3 class=\"kt-adv-heading5206_e7fc97-eb wp-block-kadence-advancedheading has-kb-palette-3-color has-text-color\" data-kb-block=\"kb-adv-heading5206_e7fc97-eb\"><strong>3. Streamlining Traffic Sources for Effective Ad Network Resource Utilization<\/strong><\/h3>\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading5206_a5c31a-db, .wp-block-kadence-advancedheading.kt-adv-heading5206_a5c31a-db[data-kb-block=\"kb-adv-heading5206_a5c31a-db\"]{font-size:18px;line-height:2;font-weight:400;font-style:normal;font-family:Roboto;}.wp-block-kadence-advancedheading.kt-adv-heading5206_a5c31a-db mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading5206_a5c31a-db[data-kb-block=\"kb-adv-heading5206_a5c31a-db\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading5206_a5c31a-db img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading5206_a5c31a-db[data-kb-block=\"kb-adv-heading5206_a5c31a-db\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading5206_a5c31a-db wp-block-kadence-advancedheading has-kb-palette-3-color has-text-color\" data-kb-block=\"kb-adv-heading5206_a5c31a-db\">By filtering traffic sources, we maximized the value of every budget spent. Utilizing ad network resources, we effectively selected and targeted high-quality traffic, securing maximum clicks at appropriate bid prices to drive traffic to the brand\u2019s website. We avoided allocating budgets to low-quality or high-bot activity websites, improving the efficiency of ad delivery.<\/p>\n\n\n<style>.kb-image5206_5737c5-08:not(.kb-image-is-ratio-size) .kb-img, .kb-image5206_5737c5-08.kb-image-is-ratio-size{padding-top:var(--global-kb-spacing-md, 2rem);}.kb-image5206_5737c5-08 .kb-image-has-overlay:after{opacity:0.3;}<\/style>\n<div class=\"wp-block-kadence-image kb-image5206_5737c5-08\"><figure class=\"aligncenter size-full\"><img decoding=\"async\" width=\"943\" height=\"440\" src=\"https:\/\/mi.ghtinc.com\/wp-content\/uploads\/2024\/06\/Group-469.png\" alt=\"\u65e5\u7cfb\u6c7d\u8eca\u54c1\u724c\u6210\u6548\" class=\"kb-img wp-image-5226\" title=\"\" srcset=\"https:\/\/mi.ghtinc.com\/wp-content\/uploads\/2024\/06\/Group-469.png 943w, https:\/\/mi.ghtinc.com\/wp-content\/uploads\/2024\/06\/Group-469-300x140.png 300w, https:\/\/mi.ghtinc.com\/wp-content\/uploads\/2024\/06\/Group-469-768x358.png 768w\" sizes=\"(max-width: 943px) 100vw, 943px\" \/><\/figure><\/div>\n<\/div>\n<\/div>\n <\/div><\/div>\n<\/div><\/div>\n\n<\/div><\/div>\n\n\n<div class=\"wp-block-greenshift-blocks-row gspb_row gspb_row-id-gsbp-8e79f5f\" id=\"gspb_row-id-gsbp-8e79f5f\"><div class=\"gspb_shape-divider-container gspb_shape-divider-container--top\"><svg data-style=\"23\" x=\"0px\" y=\"0px\" viewBox=\"0 0 1200 480\" preserveAspectRatio=\"none\"><path class=\"gspb_st2 gspb_shape_2\" data-style=\"23\" d=\"M0,480 L0,128 C650.666667,262.933333 1050.66667,220.266667 1200,0 L1200,480 L0,480 Z\" fill=\"url(#sfirsttopgsbp-8e79f5f)\"><\/path><path class=\"gspb_st1 gspb_shape_1\" data-style=\"23\" d=\"M0,480 L0,274.666667 C722.666667,350.933333 1122.66667,266.044444 1200,20 L1200,480 L0,480 Z\" fill=\"url(#ssecondtopgsbp-8e79f5f)\"><\/path><path class=\"gspb_st0 gspb_shape_0\" data-style=\"23\" d=\"M0,480 L0,421.333333 C800,421.333333 1200,294.222222 1200,40 L1200,480 L0,480 Z\" fill=\"url(#sthirdtopgsbp-8e79f5f)\"><\/path><defs><linearGradient id=\"sfirsttopgsbp-8e79f5f\"><stop style=\"stop-color:#8eece0\" offset=\"0%\"><\/stop><stop style=\"stop-color:var(--wp--preset--color--nv-site-bg, var(--nv-site-bg))\" offset=\"100%\"><\/stop><\/linearGradient><linearGradient id=\"ssecondtopgsbp-8e79f5f\"><stop style=\"stop-color:#91cfcf\" offset=\"0%\"><\/stop><stop style=\"stop-color:#f8ffff\" offset=\"100%\"><\/stop><\/linearGradient><linearGradient id=\"sthirdtopgsbp-8e79f5f\"><stop style=\"stop-color:#72dae8\" offset=\"0%\"><\/stop><stop style=\"stop-color:#f7ffff\" offset=\"100%\"><\/stop><\/linearGradient><\/defs><\/svg><\/div><div class=\"gspb_row__content\"> \n<div class=\"wp-block-greenshift-blocks-row-column gspb_row__col--12 gspb_col-id-gsbp-039bca6\" id=\"gspb_col-id-gsbp-039bca6\"><style>.kb-row-layout-id5206_458088-b2 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id5206_458088-b2 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id5206_458088-b2 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:var(--global-kb-spacing-xxl, 5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id5206_458088-b2 > .kt-row-layout-overlay{opacity:0.60;background-color:var(--nv-site-bg);}@media all and (max-width: 1024px){.kb-row-layout-id5206_458088-b2 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 767px){.kb-row-layout-id5206_458088-b2 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id5206_458088-b2 alignnone kt-row-has-bg wp-block-kadence-rowlayout\"><div class=\"kt-row-layout-overlay kt-row-overlay-normal\"><\/div><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top\">\n<style>.kadence-column5206_29ffdc-30 > .kt-inside-inner-col,.kadence-column5206_29ffdc-30 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column5206_29ffdc-30 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column5206_29ffdc-30 > .kt-inside-inner-col{flex-direction:column;}.kadence-column5206_29ffdc-30 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column5206_29ffdc-30 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column5206_29ffdc-30{position:relative;}@media all and (max-width: 1024px){.kadence-column5206_29ffdc-30 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column5206_29ffdc-30 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column5206_29ffdc-30\"><div class=\"kt-inside-inner-col\"><style>.kb-row-layout-id5206_938e84-71 > .kt-row-column-wrap{align-content:center;}:where(.kb-row-layout-id5206_938e84-71 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:center;}.kb-row-layout-id5206_938e84-71 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);grid-template-columns:repeat(2, minmax(0, 1fr));}.kb-row-layout-id5206_938e84-71 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id5206_938e84-71 > .kt-row-column-wrap{grid-template-columns:repeat(2, minmax(0, 1fr));}}@media all and (max-width: 767px){.kb-row-layout-id5206_938e84-71 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id5206_938e84-71 alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-2-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-middle\">\n<style>.kadence-column5206_cdabd6-92 > .kt-inside-inner-col,.kadence-column5206_cdabd6-92 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column5206_cdabd6-92 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column5206_cdabd6-92 > .kt-inside-inner-col{flex-direction:column;}.kadence-column5206_cdabd6-92 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column5206_cdabd6-92 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column5206_cdabd6-92{position:relative;}@media all and (max-width: 1024px){.kadence-column5206_cdabd6-92 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column5206_cdabd6-92 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column5206_cdabd6-92\"><div class=\"kt-inside-inner-col\"><style>.kb-row-layout-id5206_96399c-aa > .kt-row-column-wrap{align-content:center;}:where(.kb-row-layout-id5206_96399c-aa > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:center;}.kb-row-layout-id5206_96399c-aa > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:var(--global-kb-spacing-lg, 3rem);padding-bottom:var(--global-kb-spacing-lg, 3rem);padding-left:var(--global-kb-spacing-lg, 3rem);}.kb-row-layout-id5206_96399c-aa > .kt-row-column-wrap > div:not(.added-for-specificity){grid-column:initial;}.kb-row-layout-id5206_96399c-aa > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id5206_96399c-aa > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id5206_96399c-aa > .kt-row-column-wrap > div:not(.added-for-specificity){grid-column:initial;}}@media all and (max-width: 1024px){.kb-row-layout-id5206_96399c-aa > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 767px){.kb-row-layout-id5206_96399c-aa > .kt-row-column-wrap > div:not(.added-for-specificity){grid-column:initial;}.kb-row-layout-id5206_96399c-aa > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id5206_96399c-aa alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-3-columns kt-row-layout-row kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-middle\">\n<style>.kadence-column5206_506952-a0 > .kt-inside-inner-col,.kadence-column5206_506952-a0 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column5206_506952-a0 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column5206_506952-a0 > .kt-inside-inner-col{flex-direction:column;}.kadence-column5206_506952-a0 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column5206_506952-a0 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column5206_506952-a0{position:relative;}@media all and (max-width: 1024px){.kadence-column5206_506952-a0 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column5206_506952-a0 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column5206_506952-a0\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedheading.kt-adv-heading5206_c89100-cf, .wp-block-kadence-advancedheading.kt-adv-heading5206_c89100-cf[data-kb-block=\"kb-adv-heading5206_c89100-cf\"]{font-size:24px;font-weight:400;font-style:normal;font-family:Roboto;}.wp-block-kadence-advancedheading.kt-adv-heading5206_c89100-cf mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading5206_c89100-cf[data-kb-block=\"kb-adv-heading5206_c89100-cf\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading5206_c89100-cf img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading5206_c89100-cf[data-kb-block=\"kb-adv-heading5206_c89100-cf\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading5206_c89100-cf wp-block-kadence-advancedheading has-kb-palette-3-color has-text-color\" data-kb-block=\"kb-adv-heading5206_c89100-cf\"><strong>Stop Guessing. Start Knowing.<\/strong><\/p>\n<\/div><\/div>\n\n\n<style>.kadence-column5206_48c907-96 > .kt-inside-inner-col,.kadence-column5206_48c907-96 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column5206_48c907-96 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column5206_48c907-96 > .kt-inside-inner-col{flex-direction:column;}.kadence-column5206_48c907-96 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column5206_48c907-96 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column5206_48c907-96{position:relative;}@media all and (max-width: 1024px){.kadence-column5206_48c907-96 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column5206_48c907-96 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column5206_48c907-96\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedheading.kt-adv-heading5206_0d11d3-0f, .wp-block-kadence-advancedheading.kt-adv-heading5206_0d11d3-0f[data-kb-block=\"kb-adv-heading5206_0d11d3-0f\"]{padding-bottom:var(--global-kb-spacing-xs, 1rem);font-size:20px;font-weight:400;font-style:normal;font-family:Roboto;}.wp-block-kadence-advancedheading.kt-adv-heading5206_0d11d3-0f mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading5206_0d11d3-0f[data-kb-block=\"kb-adv-heading5206_0d11d3-0f\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading5206_0d11d3-0f img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading5206_0d11d3-0f[data-kb-block=\"kb-adv-heading5206_0d11d3-0f\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading5206_0d11d3-0f wp-block-kadence-advancedheading has-kb-palette-3-color has-text-color\" data-kb-block=\"kb-adv-heading5206_0d11d3-0f\">Activate&nbsp;<strong>Deep Dive Key Targeting (DDKT)<\/strong>&nbsp;today \u2014<br>Use data to truly understand your audience and make every impression count.<\/p>\n<\/div><\/div>\n\n\n<style>.kadence-column5206_1c256d-f6 > .kt-inside-inner-col,.kadence-column5206_1c256d-f6 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column5206_1c256d-f6 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column5206_1c256d-f6 > .kt-inside-inner-col{flex-direction:column;}.kadence-column5206_1c256d-f6 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column5206_1c256d-f6 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column5206_1c256d-f6{position:relative;}@media all and (max-width: 1024px){.kadence-column5206_1c256d-f6 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column5206_1c256d-f6 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column5206_1c256d-f6\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-advancedbtn.kb-btns5206_11c762-37{gap:var(--global-kb-gap-xs, 0.5rem );justify-content:flex-start;align-items:center;}.kt-btns5206_11c762-37 .kt-button{font-weight:normal;font-style:normal;}.kt-btns5206_11c762-37 .kt-btn-wrap-0{margin-right:5px;}.wp-block-kadence-advancedbtn.kt-btns5206_11c762-37 .kt-btn-wrap-0 .kt-button{color:#555555;border-color:#555555;}.wp-block-kadence-advancedbtn.kt-btns5206_11c762-37 .kt-btn-wrap-0 .kt-button:hover, .wp-block-kadence-advancedbtn.kt-btns5206_11c762-37 .kt-btn-wrap-0 .kt-button:focus{color:#ffffff;border-color:#444444;}.wp-block-kadence-advancedbtn.kt-btns5206_11c762-37 .kt-btn-wrap-0 .kt-button::before{display:none;}.wp-block-kadence-advancedbtn.kt-btns5206_11c762-37 .kt-btn-wrap-0 .kt-button:hover, .wp-block-kadence-advancedbtn.kt-btns5206_11c762-37 .kt-btn-wrap-0 .kt-button:focus{background:#444444;}<\/style>\n<div class=\"wp-block-kadence-advancedbtn kb-buttons-wrap kb-btns5206_11c762-37\"><style>ul.menu .wp-block-kadence-advancedbtn .kb-btn5206_887212-7b.kb-button{width:initial;}.wp-block-kadence-advancedbtn .kb-btn5206_887212-7b.kb-button{color:#f7f8f8;background:#ff9900;}.wp-block-kadence-advancedbtn .kb-btn5206_887212-7b.kb-button:hover, .wp-block-kadence-advancedbtn .kb-btn5206_887212-7b.kb-button:focus{color:var(--nv-site-bg);background:#ffb13d;}<\/style><a class=\"kb-button kt-button button kb-btn5206_887212-7b kt-btn-size-standard kt-btn-width-type-auto kb-btn-global-fill  kt-btn-has-text-true kt-btn-has-svg-false  wp-block-kadence-singlebtn\" href=\"https:\/\/mi.ghtinc.com\/en-us\/groundhog-mi-contact-us\" target=\"_blank\" rel=\"noreferrer noopener\"><span class=\"kt-btn-inner-text\">Contact Us<\/span><\/a><\/div>\n<\/div><\/div>\n\n<\/div><\/div><\/div><\/div>\n\n\n<style>.kadence-column5206_0a7ed6-74 > .kt-inside-inner-col,.kadence-column5206_0a7ed6-74 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column5206_0a7ed6-74 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column5206_0a7ed6-74 > .kt-inside-inner-col{flex-direction:column;}.kadence-column5206_0a7ed6-74 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column5206_0a7ed6-74 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column5206_0a7ed6-74{position:relative;}@media all and (max-width: 1024px){.kadence-column5206_0a7ed6-74 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column5206_0a7ed6-74 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column5206_0a7ed6-74\"><div class=\"kt-inside-inner-col\"><style>.wp-block-kadence-image.kb-image5206_8e41bd-e1:not(.kb-specificity-added):not(.kb-extra-specificity-added){margin-right:var(--global-kb-spacing-xs, 1rem);margin-left:var(--global-kb-spacing-xs, 1rem);}.kb-image5206_8e41bd-e1 .kb-image-has-overlay:after{opacity:0.3;}<\/style>\n<figure class=\"wp-block-kadence-image kb-image5206_8e41bd-e1 size-full\"><img decoding=\"async\" width=\"640\" height=\"640\" src=\"https:\/\/mi.ghtinc.com\/wp-content\/uploads\/2025\/10\/04-2.png\" alt=\"\u806f\u7d61\u6211\u5011 04\" class=\"kb-img wp-image-7304\" title=\"\" srcset=\"https:\/\/mi.ghtinc.com\/wp-content\/uploads\/2025\/10\/04-2.png 640w, https:\/\/mi.ghtinc.com\/wp-content\/uploads\/2025\/10\/04-2-300x300.png 300w, https:\/\/mi.ghtinc.com\/wp-content\/uploads\/2025\/10\/04-2-150x150.png 150w, https:\/\/mi.ghtinc.com\/wp-content\/uploads\/2025\/10\/04-2-256x256.png 256w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/figure>\n<\/div><\/div>\n\n<\/div><\/div><\/div><\/div>\n\n<\/div><\/div><\/div>\n <\/div><\/div>\n\n\n\n\n\n\n\n\n\n<p><\/p>\n\n\n\n\n\n\n\n\n\n\n<style>.wp-block-kadence-advancedheading.kt-adv-heading5206_83ac4c-da, .wp-block-kadence-advancedheading.kt-adv-heading5206_83ac4c-da[data-kb-block=\"kb-adv-heading5206_83ac4c-da\"]{text-align:center;font-size:1px;font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading5206_83ac4c-da mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading5206_83ac4c-da[data-kb-block=\"kb-adv-heading5206_83ac4c-da\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading5206_83ac4c-da img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading5206_83ac4c-da[data-kb-block=\"kb-adv-heading5206_83ac4c-da\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading5206_83ac4c-da wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading5206_83ac4c-da\"><a href=\"https:\/\/ghtinc.com\/\" target=\"_blank\" rel=\"noopener\">Groundhog Technologies<\/a><\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Groundhog Technologies<\/p>\n","protected":false},"author":5,"featured_media":5240,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"page-templates\/full-width.php","format":"standard","meta":{"_gspb_post_css":"@import url(https:\/\/fonts.googleapis.com\/css?family=Roboto|Roboto);#gspb_row-id-gsbp-cef4d3c4-0169{justify-content:space-between;margin-top:0;margin-bottom:0;display:flex;flex-wrap:wrap;align-content:center;padding-top:70px;padding-bottom:70px;overflow:hidden;background-color:#f1fcfe}#gspb_row-id-gsbp-cef4d3c4-0169>.gspb_row__content{display:flex;margin:0 auto;width:100%;flex-wrap:wrap;max-width:1230px;align-items:center;justify-content:center}div[id^=gspb_col-id]{box-sizing:border-box;position:relative;padding:var(--gs-row-column-padding, 15px min(3vw, 20px))}@media (max-width:991.98px){#gspb_row-id-gsbp-cef4d3c4-0169{background-color:#f1fcfe}}@media (max-width:767.98px){#gspb_row-id-gsbp-cef4d3c4-0169{background-color:#f1fcfe}}@media (max-width:575.98px){#gspb_row-id-gsbp-cef4d3c4-0169{background-color:#f1fcfe}}#gspb_col-id-gsbp-cbb0e411-c4d8.gspb_row__col--6{width:50%}@media (max-width:575.98px){#gspb_col-id-gsbp-cbb0e411-c4d8.gspb_row__col--6{width:100%}}.gspb_row 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